How To Stand Out On Amazon With A+ Brand Content
What is A+ Content? The A+ Content feature allows sellers to make changes and create a unique story that represents their brand. It sits below the product listing and replaces the product description section. Within the feature, you can include enhanced images,...
How To Protect Your Brand Post-COVID on Amazon
How To Protect Your Brand Post-COVID on Amazon When COVID-19 is over, Amazon is likely to be an even more dominant channel than it was before. By keeping going through the pandemic, it has gained new customers and strengthened its loyalty. Like it or not, if you own...
Five Reasons Why We Love the Amazon DSP
Remember the days when advertising was all laboriously planned, campaign by campaign? The artificial intelligence that underpins programmatic advertising has transformed the way we buy our digital advertising in the last few years. Amazon was not the first to market...
Amazon’s Early Reviewer Program: What Is It? And Is it Worth It?
Since Amazon changed their customer feedback policy in 2016, it has made it increasingly difficult to get those early reviews from customers when you first launch your product. In 2018, Amazon started rolling out their Early Reviewer Program to help out with this.In...