In this article we show how Amazon’s top sellers navigate the landscape to beat the competition consistently.

In this blog post, we’ll share some valuable insights and strategies that will ensure your success in converting sales and driving traffic.

Ever wondered what the secret formula is to Amazon’s jaw-dropping success? Well, the approach isn’t a secret handshake.  It’s a tried and tested method that turned Amazon from a fledgeling online bookshop into the behemoth we know today. 

We live-streamed exclusive insights from James Pitts-Drake, Optimizon’s CEO, and his team of specialists, and revealed a goldmine of Prime Day sales tactics.

In a world where the modern-day consumer begins their purchasing journey online, it is critical for brands to ensure that they have an online presence that fosters trust and can emotionally connect with its audience.

As online retail continues to evolve and competition intensifies, understanding key concepts and terms becomes paramount for success. In this article, we list the most common Amazon abbreviations every Head of Ecommerce should be familiar with.

At Optimizon, the team have prepared our clients for Prime Day multiple times, so they’re expertly placed to advise what preparation is needed to make this Prime Day your best one yet!

It’s been an exciting time for the Optimizon Team! We are Amazon data geeks and love all things data related, especially when it drives our clients’ sales.

When it comes to Amazon, fast delivery speeds are a top priority for customers. However, many sellers tend to overlook the importance of delivery in their business strategies

In this article, we will explore the remarkable opportunities presented by Amazon Business, a leading B2B marketplace, and shed light on how leveraging its capabilities can drive success for manufacturers.

The last 4 to 5 years have seen a change in the way brands use the creative spaces available to them within an Amazon listing.

When choosing between Shopify and Amazon FBA, it depends on what you want most for your selling process and your branding.

Optimizon Retail is a service that enables brands to easily expand into different international territories.

By using data to guide your decisions, you can reduce the risks associated with making choices based on opinion, rather than fact and increase the chances of your marketplace success.

As an ecommerce business, upcoming changes to Amazon fulfilment fees in Europe could have an impact on your business strategy