The Brief
We were approached by the marketing team at Libman Brands UK to manage the content of its new UK product, Dishmatic. Having a lot of third party sellers already on Amazon, we knew that the need was there and that we could help them accelerate their sales online.
The global household cleaning products market is projected to grow from $235.76 billion in 2021 to $320.82 billion in 2028 at a CAGR of 4.5%. The opportunity for Libman Brands and Dishmatic is huge!
The Challenge
- Creating impressive B+ images that emphasise their awesome branding
- Write bullets and descriptions that inject SEO focused keywords to help ranking
- Build beautiful A+ content for the different ranges
- Construct a new brand store to help cross-sells
- Optimise their listings to ensure they beat third-party sellers to the buy-box
- Create virtual bundles from product research
- Account management to amplify sales
Accelerating Sales
All of the listings are now fully optimised with new virtual bundles being added all the time to ensure high-profit margins and happy customers!
According to the Consumer Market Outlook, the home & laundry care market in the UK is projected to increase to around 4.53 billion Euros by 2025. We want to ensure that Libman Brands UK is at the top of this market share on Amazon.
